The Beautiful Mess of Getting Started
How fear of imperfection keeps your gifts locked away (and what to do instead)
Hey there,
A few days ago, I was on a coaching call when something hit me - hard. The entrepreneur on the other end was wrestling with that all-too-familiar need to have everything perfectly lined up before taking action. Polished sales copy. Refined systems. A pristine website.
I found myself remembering my own journey, sitting at my desk years ago, staring at a blinking cursor, trying to craft the "perfect" first message to potential clients. Back then, even though my consulting business was bringing in over $100K a month, I still felt like an imposter. Like I needed more - more preparation, more systems, more everything.
This perfectionism masked something deeper - the fear of being seen before I felt worthy.
You see, there's this moment in business that nobody talks about. It's when you're about to reach out to someone - maybe a potential client, a podcast host, or a possible collaborator. Your finger hovers over the send button. Your heart beats a little faster. Every cell in your body screams "not ready!"
I was there again last week, watching this play out in real time. The entrepreneur had a beautiful opportunity right in front of them - a warm connection, someone who could open doors. But instead of making that call, they were deep in the weeds of "preparation." Building elaborate systems. Creating detailed intake forms. Planning out every possible scenario.
But here's what I've learned: That perfect moment of readiness? It doesn't exist.
Think about it - every time you wait to feel "ready":
A potential client misses out on transformation
Your gifts remain hidden from those who need them
The universe's abundant flow gets blocked by fear
What works instead? I'll tell you what I shared on that call:
Embrace the Sacred Yes Instead of crafting the perfect pitch, just pick up the phone. Trust that you'll find the right words. When I shifted from "I need to be ready" to "I'm ready to learn," everything changed. The most powerful sales conversations I've ever had weren't perfectly scripted - they were real, human connections where I simply listened and offered to help.
Start Before You're Ready The other day, I watched someone land a speaking opportunity simply by reaching out and saying "I think I could help your audience." No fancy pitch deck. No elaborate proposal. Just authentic connection and a willingness to serve.
Use Support as Your Safety Net This is why I'm so passionate about creating spaces where entrepreneurs can be real with each other. Where we can say "I'm terrified" and hear "me too" in response. Having the right community makes stepping into discomfort feel safer.
The truth about wealth consciousness? It flows most freely when we're willing to be seen in our imperfect humanity. Every time you choose action over perfection, you're telling the universe "I trust in abundance enough to be seen before I feel ready."
I see it over and over - the entrepreneurs who succeed aren't the ones who wait until everything's perfect. They're the ones who make the call while their voice shakes. Who send the email before they feel ready. Who trust that their desire to serve is more important than their fear of judgment.
Remember: A Sacred Business isn't built on perfection - it's built on presence, purpose, and the willingness to grow openly.
What one action could you take today, before you feel ready?
With love and courage, Phil
P.S. The next time you feel that urge to wait until you're "ready," ask yourself: What if this discomfort is actually your next level of growth calling you forward?
If this message resonates - if you've felt that tension between wanting to share your gifts and feeling not quite ready - I invite you to join us in the Sacred Business Network. It's a community of entrepreneurs who understand that real growth happens in those beautiful moments of imperfection, where we support each other to take action before we feel ready.
For just $7/month, you'll get access to our monthly Connection Circles where we have exactly these kinds of honest conversations, plus a growing library of recorded embodiment practices to help you maintain energy, mindset, and focus while building your business. Most importantly, you'll find others who understand that success isn't about perfection - it's about alignment with purpose.
Join us today and discover what's possible when you have a community that supports you to take action, even when (especially when) you don't feel ready.
→ Click here to join the Sacred Business Network
P.S. You can read all previous editions of the newsletter here, and you can upgrade your subscription here.
What’s next?
Carolina and I are ready to support you in creating a business that aligns with your heart's calling. Here's how we can help:
Discover Your Sacred Business Alignment (Free): Take the Harmony Map Assessment and read our Sacred Business Manifesto to understand where you are on your path and how to move forward with clarity and confidence. Perfect for entrepreneurs wanting to understand how everything in their business connects.
Read the Sacred Business Manifesto (Free): Learn the core principles of building a Sacred Business through our founding story and framework. See how we transformed our approach to business by understanding that everything is connected.
Sacred Business Network: Connect with heart-centered entrepreneurs who understand that success comes from alignment. Monthly connection circles, community workshops, and ongoing support through our private community space. Get the encouragement and collaboration you need to grow.
Join Our Next Implementation Challenges: Action-focused programs like the Sacred Business Planning Rituals Challenge and Substack Growth Challenge help you create real momentum in specific areas of your business. Free for Club members, discounted for Network members. Be sure you are subscribed to be notified when the next one is offered live.
Sacred Growth Club: A complete support system with weekly embodiment classes, live coaching calls, writing circles, and expert workshops. Designed for entrepreneurs ready to build sustainable success through proven practices while staying connected to their purpose. Includes full access to the Network and all challenges.
Be The Flow Coaching (1:1): Personal guidance combining strategic business planning with energy alignment work. Weekly coaching sessions plus full access to Sacred Growth Club benefits. Ideal for entrepreneurs seeking deep transformation and sustainable growth in their business.
Create a Sacred Business that is the unique expression of all your experience, gifts, and skills. Let's talk about how to make that happen.
I'm not ready, but I'm moving forward anyway!
I will collaborate with one other creator every week, develop my offer, and take clients. It's time. I've sat on this opportunity for a year and called it "learning more about it." Now it's time to kick the ball onto the field.