The First Sunrise of 2025: A Letter About Foundations
An Invitation to Your Natural State of Flow
It's 8am on New Year's Day, 2025.
In this moment, as I finish my first workout of the year at this Brazilian fazenda, my body is humming with that rare combination of physical satisfaction and mental clarity. You know that feeling - when you've done something challenging before the rest of the world is even awake. While millions nurse their hangovers, we're already creating momentum.
You've probably already mapped out your planning system for 2025. Maybe you've chosen your new tools, marked your calendar with important dates, set up your project management software. You're doing all the "right" things. But something still feels missing, doesn't it?
I can see you there, in your new morning routine. The one where you're not fighting against your natural rhythms anymore. Where your planning flows from purpose instead of pressure. Where each day builds naturally on the last. That version of you already exists – they're just waiting for you to step into their way of working.
Last night, as I lay in bed, fireworks exploded across the sky all around me. I imagined millions of people raising their glasses, declaring resolutions in this same moment.
Each explosion a promise made.
Yet here we are, just hours later, and only a small percentage of us are already moving like you and I are.
Already feeling that rush of early achievement. Already knowing this year will be different because we're making it different, right now.
Picture your desk at the end of January. Your planning system isn't just another productivity tool – it's become your trusted companion.
Your calendar isn't a source of stress but a reflection of your deepest values.
Your work flows with an ease you've always known was possible.
This isn't about adding another layer of complexity to your business.
It's about claiming what's already yours – that natural state of flow where planning becomes effortless and productivity becomes a byproduct of purpose.
You already know what it feels like when everything clicks. Those rare moments when time seems to expand, when work energizes instead of exhausts, when you end the day feeling fulfilled instead of drained.
What if that became your default state?
In the silence of this first morning of 2025, as the sun warms my skin, I invite you to step into what's already yours:
The planning system that feels like it was custom-built for your rhythms
The daily practices that transform work from obligation to opportunity
The deep knowing that comes from running your business in full alignment
Your spot in this transformation is already waiting. The only question is whether you're ready to claim it.
Carolina and I have opened 3 more VIP spots in our Sacred Business Planning Rituals Challenge. These aren't just spots in a program – they're gateways to the version of you that's already mastered the art of sacred planning.
The you that's already experiencing that perfect blend of purpose and productivity every single day.
Think of this as coming home to yourself. To the way of working that's always been yours, just waiting to be claimed.
Your future self is already there, experiencing this level of alignment every day.
They're looking back at this moment, grateful you finally decided to become them.
With appreciation, Phil
P.S. The tools for your transformation are already laid out. The path is already clear. Your spot is already reserved. All that's left is for you to claim it.
Hi Phil, Thank you for such a motivating and beautifully written reflection. I love the idea of stepping into a version of ourselves that flows with purpose and alignment - it really hit home. Starting the year with intention instead of pressure is exactly the mindset I’m aiming for in 2025. Wishing you lots of clarity and momentum this year!
This is magic here Phil! I’m ready!