Episode 001 of Sitting on a Bench went straight to the heart of something many thoughtful entrepreneurs eventually face:
What do you do when the usual business-growth advice stops feeling true in your body?
We talked about:
why Carolina rejected most mainstream growth advice from the beginning
the hidden cost of rejecting structure entirely
the difference between aligned strategy and becoming a robot
why healing doesn’t only happen in retreat, but in movement
how to tell the difference between growth discomfort and misalignment
what it means to build a business that serves your life instead of a life that serves your business
A few lines that stood out:
The energy behind the action matters more than the action itself.
The healing happens when you come back down the mountain and face life.
The discomfort is not always telling you to quit. Often it’s asking for refinement.
Your vision is not your next step — but it should shape your next step.
In the full replay, Carolina also shares:
how she built her first practice by focusing on one next client at a time
how language and identity shaped her visibility in Portuguese vs English
why stop consuming may be one of the most powerful business moves you can make
and the practical question we keep coming back to:
What do you truly want?
If you’re trying to build something real without abandoning yourself in the process, this one is for you.
Thank you Michele Gill, Claire Machado, Anne Rottie, and many others for tuning into episode 01 of Sitting on a bench.







